The French luxury name chose Jerry Hall, as its muse for its spring summer advertising campaign 2009. Inspired by the
Cheri novel by Colette, its totally shot in black and white, as a retro movie, and its the Italian model Baptiste Giabiconi who poses next to the American beauty.
It’s Karl Lagerfeld who realized this campaign that tells the love story between a mature women and a young man.
Here, the Chanel spirit is everywhere: Purses, silk underwear, jewels… All looks beautiful and elegant, glamorous and sensual, as the mark.
By Lucie H
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